Head Of Strategic Marketing, CPI
Dr Alex Cole gained a PhD in solid state physics from the University of Leeds in 2004, he worked in photovoltaics research followed by photonics based MedTech before joining CPI in 2017. Dr Cole currently works as Head of Strategic Marketing working to support innovation across markets that can be enabled by CPI’s wide ranging capability set which includes printed and flexible hybrid electronics. He has interests and expertise in smart packaging for medicine and enabling technologies. He recently ran yearlong sponsored programme to understand the innovation needs in smart pharma packaging and connected medical devices in order to drive improved patient outcomes and business growth. Dr Cole brings a technoeconomic approach to digital health innovations and is keen to support the development and scale up of technology to bring value across many stakeholders.