Jenny Button
Chief Executive Officer, Emm

Jenny is Chief Executive Officer at Emm, a company revolutionizing women’s heath with a novel bio-wearable menstrual product that tracks reproductive health bio-metrics.
During a career in business, she spent several years working in a Family Office before co-founding a successful company in the consumer sector in 2018.
She set up Emm in 2020 after seeing an opportunity to utilise menstrual products as a non-invasive sample collection method for unique insights into individual’s gynaecological health. Emm has collaborated with Google, InnovateUK and University of Cambridge.
Jenny has been awarded a Women in Engineering award for her work in female health innovation, and sits on the advisory board for Digital Health at the University of Bristol.